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Freshwater Fishing Soft Baits Lures Jerkbaits

Bass Pro Shops Shad Clone

Bass Pro Shops Shad Clone

Versatile designMolded slits in belly and back for easy riggingRealistic eyes and detailRig as a swimbait or on its side for flippin and pitchinRig it the way you like! Bass Pro Shops Shad Clone is mo…

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Bass Pro Shops Tournament Series Jerkbait Shadee Shad

Bass Pro Shops Tournament Series Jerkbait Shadee Shad

Tournament proven and appealing to even the most hesitant fish, the Bass Pro Shops® Tournament Series Shadee Shad Jerkbait produces a super erratic swimming action that closely resembles a fleeing…

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Gene Larew Sweet Swimmer Swimbaits

Gene Larew Sweet Swimmer Swimbaits

Bathed in Larew Sweet OilScent enhanced lubricant keeps them soft and suppleRealistic baitfish colorsFish them on an umbrella rig, drop shot, or jighead. Anyway you fish them, the Gene Larew Sweet Swi…

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Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 6

Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 6

Casts like a rock; wrecks havoc on suspended and bedding bass. Easy to rig-impossible to fish wrong! Heavily salted and scented with anise.…

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Zoom Soft Plastic Baits Super Fluke Jr

Zoom Soft Plastic Baits Super Fluke Jr

There are plastic baits, and then there are Zoom baits. The difference is undeniable. Want proof? Just take a peek into your favorite tournament anglers tackle box, and start counting the Zoom bags. F…

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Bass Assassin Shad Assassin 5 Shad Assassin

Bass Assassin Shad Assassin 5 Shad Assassin

Unique fat belly designBelly slit for weedless riggingSoft body texture for a fleshy feelFish on top or below the surfaceEnticing tail action appeals to a variety of fishThe Shad Assassins unique "fat…

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Kinami Baits Flash Worm by Yamamoto Enterprises

Kinami Baits Flash Worm by Yamamoto Enterprises

One of the newest -- and hottest -- soft baits on the tourney trail. Designed by professional angler Derek Yamamoto, these lures represent the utmost in affordable, premium-quality, salt-impregnated p…

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Chompers Salty Sinker Worms 5

Chompers Salty Sinker Worms 5

Absolutely bursting with salt and garlic flavor! Takes a gentle drop when rigged weightless for bass hammerin action. Can also be rigged Texas and Carolina style.…

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Zoom Soft Plastic Baits Super Fluke

Zoom Soft Plastic Baits Super Fluke

There are plastic baits, and then there are Zoom baits. The difference is undeniable. For those who love to fish--and catch--there can be no other choice. Every Zoom soft plastic bait is wholly realis…

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Zoom Soft Plastic Baits Fluke

Zoom Soft Plastic Baits Fluke

Classic must have soft plastic bait Wholly realistic and soft to the touch Spit tail design with lifelike profile Salt-impregnated to hold the bite There are plastic baits, and then there are Zoom Flu…

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Lunker City Fin S Fish

Lunker City Fin S Fish

Wounded baitfish action triggers monster strikes! Many competitors have tried, but none have successfully duplicated the subtle, gliding action of the Fin-S Fish softbait. Designed with a thinner, dee…

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Lunker City Fin S Shad

Lunker City Fin S Shad

Wounded baitfish action triggers monster strikes.The Fin-S Shad softbait triggers strikes by darting erratically and popping through the surface like a fleeing shad.…

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Lunker City Slug Go

Lunker City Slug Go

Effective in freshwater or saltwaterErratic injured baitfish actionEntices predatorsThe lure that started the soft stick bait revolution, Lunker Citys Slug-Go is precisely balanced to produce the erra…

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Luck E Strike Salty Elite Series Jogger Worm

Luck E Strike Salty Elite Series Jogger Worm

Rick Clunns personal choice for finesse fishing! These baits have already scored big ontournament trails around the country. With lifelike reformulated plastic and heavy salt injection, they give big …

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Zoom Tiny Fluke

Zoom Tiny Fluke

Downsized version of Original Fluke Proven actionWholly realistic Length: 2-3/4 inches; 20 pack Zoom is Tiny Fluke offers all the same fish-catching characteristics as the Original Fluke, in a downsiz…

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Strike King 3X Plastics 3X ZTOO

Strike King 3X Plastics 3X ZTOO

Strike King is minnow-shaped ZTOO is three times softer and up to thirty times stronger than other plastic baits. Formulated from patented Cyber-Flexxx material with fish-attracting heavy salt, these …

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Strike King 3X Plastic Zero

Strike King 3X Plastic Zero

B.A.S.S. Elite Tournament Winning Lure!Theyre 3 times softer and as much as 30 times stronger than any other plastic bait ever made. Go ahead. Give one a shake, and see how much more fish-catching act…

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Bass Pro Shops Shadee Shad

Bass Pro Shops Shadee Shad

Tournament proven and appealing to even the most hesitant fish, the Bass Pro Shops? Tournament Series Shadee Shad Jerkbait produces a super erratic swimming action that closely resembles a fleeing sha…

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Strike King 3X Plastic Baits Zulu

Strike King 3X Plastic Baits Zulu

A breakthrough in soft plastic technology. These incredible baits keep on catchin fish long after conventional baits have been torn up!Youre not gonna believe these revolutionary floating softbaits! T…

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NetBait Salt Lick Worm

NetBait Salt Lick Worm

Super-soft straight worm More salt than any other worm The heaviest, fastest sinking worm available Salty and squirmy -- just what bass like! Big chewy bodies, loaded with salt -- bass aren inchest ab…

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Bass Pro Shops Paddle Stik

Bass Pro Shops Paddle Stik

The Paddle Stick is our Stick-O® Soft Jerkbait with the addition of an aggressively vibrating paddle tail. Similar to the Stick-O, the Paddle Sticks are virtually impossible to fish wrong and are …

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Gary Yamamoto Senko 4

Gary Yamamoto Senko 4

Tested and proven on California lunkers, Gary Yamamotos Senko has quickly become a sensation throughout the United States. The Senkos salt impregnated, has a healthy profile, casts like a bullet, and …

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Gary Yamamoto Senko 5

Gary Yamamoto Senko 5

Salt-impregnatedCasts llike a bulletUnique fall when fished weightless or wacky styleTested and proven on California lunkers, Gary Yamamotos Senko has quickly become a sensation throughout the United …

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Gary Yamamoto Senko 7

Gary Yamamoto Senko 7

Tested and proven on California lunkers, Gary Yamamotos Senko has quickly become a sensation throughout the United States. The Senkos salt impregnated, has a healthy profile, casts like a bullet, and …

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Gary Yamamoto Custom Baits Swim Senko

Gary Yamamoto Custom Baits Swim Senko

Proven very effective for California lunkersHealthy profileSalt-impregnatedNice smooth-and-even fall rateCan be rigged and fished a variety of waysGary Yamamotos Swim Senkos have proven to be very eff…

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Gary Yamamoto Custom Baits Shad Shape Worm

Gary Yamamoto Custom Baits Shad Shape Worm

Proven on California lunkers, and quickly becoming a sensation throughout the U.S. Healthy Profile, salt-impregnated, nice smooth-and-even fall rate—the Gary Yamamoto Custom Baits—Shad Shape Worm …

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Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 4 1 4

Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 4 1 4

Our Tournament Series Stick-O Worms casts like a rock and wreck havoc on suspended and bedding bass. Stick-Os are easy to rig and impossible to fish wrong! Heavily salted and scented with anise to tri…

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Bass Pro Shops Tournament Series Stik O Worm 3

Bass Pro Shops Tournament Series Stik O Worm 3

Loaded with salt and Yum® fish-attractant, our Tournament Series® Stik-O-Worm® baits cast like a rock; wreak havoc on suspended fish and bedding bass with a seductive zig-zag retrieve that…

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Gambler Flappn Shad

Gambler Flappn Shad

Designed by tournament proven pros, the Flappn Shad is the only bait on the market with its tail in a vertical position, to give the most lifelike shad swimming action. Twitch it, jerk it, swim it, bu…

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Gary Yamamoto Senko 6

Gary Yamamoto Senko 6

Tested and proven on California lunkers, Gary Yamamotos Senko has quickly become a sensation throughout the United States. The Senkos salt impregnated, has a healthy profile, casts like a bullet, and …

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Gambler Lures Baby Flappn Shad

Gambler Lures Baby Flappn Shad

Twitch it, jerk it, swim it, buzz it, weight it, flip it or pitch it—you just cant go wrong with Gamblers Baby Flappn Shad—unless youre not interested in explosive top water strikes. The tournamen…

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Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 5 3 8

Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 5 3 8

Casts like a rock; wrecks havoc on suspended and bedding bass. Easy to rig-impossible to fish wrong! Heavily salted and scented with anise.…

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Zoom Mag Super Fluke

Zoom Mag Super Fluke

There are plastic baits, and then there are Zoom baits. The difference is undeniable. For those who love to fish--and catch--there can be no other choice. Every Zoom soft plastic bait is wholly realis…

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Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 7 1 8

Bass Pro Shops Tournament Series Stik O Worm Soft Plastic Jerkbait 7 1 8

Casts like a rock; wrecks havoc on suspended and bedding bass. Easy to rig-impossible to fish wrong! Heavily salted and scented with anise.…

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Gambler Lures Shaky Shad

Gambler Lures Shaky Shad

After proving itself in the Japan market, Gambler Lures decided to let their Shaky Shad swim in American waters for the first time. The Shaky Shad has everything a finesse angler could ask for in a fi…

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Strike King KVD Ocho Softbaits

Strike King KVD Ocho Softbaits

This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs. a round bead, the Ochos smooth beveled sides reflect light in different directions, creating a flash…

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Yum F2 Dinger Worms

Yum F2 Dinger Worms

Infused with Yums F2 bass attractant Subtle, lifelike Won inchest dry and shrivel up when left out of the package Great for wacky worming and Texas rigging Attract, enrage, engage! Yum F2 Dinger Worms…

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YUM F2 Houdini Shad Soft Plastic Lures

YUM F2 Houdini Shad Soft Plastic Lures

Modifiable tailFull paddle tail, open paddle tail, or traditional V-tailIntegral F2 scentA unique shad in that you can modify the tail three ways to fit just about any presentation you need. Full padd…

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Zoom Soft Plastic Baits Swimmin Super Fluke

Zoom Soft Plastic Baits Swimmin Super Fluke

Salt-impregnated to hold even the most tentative bite Enhanced it with a swimming paddle tail Recommended for schooling bass or as a search tool that is handy for locating fish There are plastic baits…

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Bass Assassin Shad Assassin 7 Mag Assassin

Bass Assassin Shad Assassin 7 Mag Assassin

Unique fat belly design Belly slit for weedless rigging Soft body texture for a fleshy feel Fish on top or below the surface Enticing tail action appeals to a variety of fish The Mag Shad Assassin is …

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Bass Assassin Shad Assassin 3 Baby Assassin

Bass Assassin Shad Assassin 3 Baby Assassin

Unique fat belly designBelly slit for weedless riggingSoft body texture for a fleshy feelFish on top or below the surfaceEnticing tail action appeals to a variety of fishThe Baby Shad Assassins unique…

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Lake Fork Trophy Lures 5 Hyper Stick

Lake Fork Trophy Lures 5 Hyper Stick

Offers a tantalizing action no other stick bait can match Slightest rod twitch will get the Hyper Stick quivering Unique three segment body design with tapered tail Very versatileTexas, drop shot or w…

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Zoom Soft Plastic Baits Swimmin Super Fluke Jr

Zoom Soft Plastic Baits Swimmin Super Fluke Jr

One of today is hottest lures just got even better Incredible action Easy to rig, easy to throw and easy to fish Zoom has taken one of the most popular and effective fishing lures to date and enhanced…

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Gary Yamamoto D Shad

Gary Yamamoto D Shad

Streamlined bodyThick, heavy tailSide-to-side twitching actionSinks level and shimmies A breed apart, the Gary Yamamoto D-Shad is an attention-getting, soft plastic jerkbait with a streamlined body th…

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Strike King KVD Perfect Plastics Caffeine Shads

Strike King KVD Perfect Plastics Caffeine Shads

The new Perfect Plastics are awesome! Great body styles combined with the added attraction of our new Coffee Scent and a plastic that is unlike anything else youve ever fished, youre sure to catch mor…

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Bass Pro Shops Paddle Tail Shad

Bass Pro Shops Paddle Tail Shad

Paddle tail design gives this lure an enticing wiggle actionRecommended for schooling bass or as a search tool for locating fishIdeal for use on umbrella-style rigsInfused with 8Up scent attractantGet…

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Strike King KVD Perfect Plastics Swimn Caffeine Shad

Strike King KVD Perfect Plastics Swimn Caffeine Shad

Baitfish profileSwimming actionVersatile?can be fished multiple waysCoffee Scent and Salt Masks human scent and oils Like its popular predecessor, the Caffeine Shad, Strike Kings KVD Swimn Caffeine Sh…

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Strike King KVD Swimn Caffeine Shad

Strike King KVD Swimn Caffeine Shad

Baitfish profileSwimming actionVersatile?can be fished multiple waysLike its popular predecessor, the Caffeine Shad, Strike Kings KVD Swimn Caffeine Shad is a soft plastic lure that sports a baitfish …

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Bass Pro Shops Tournament Series Mini Shadee Shad

Bass Pro Shops Tournament Series Mini Shadee Shad

Tournament proven and appealing to even the most hesitant fish, the Bass Pro Shops® Tournament Series Mini Shadee Shad is a slimmer version of Bass Pros Shadee Shad. Bass Pro Shops Mini Shadee Sha…

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Gene Larew Long John Minnow

Gene Larew Long John Minnow

Slender, soft plastic bodyFull-length minnowWiggling tail actionThe Gene Larew Long John Minnow is a slender, full-length minnow thats deadly on bass. The baits soft plastic body and wiggling tail com…

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Kinami Baits Flash

Kinami Baits Flash

One of the newest -- and hottest -- soft baits on the tourney trail. Designed by professional angler Derek Yamamoto, these lures represent the utmost in affordable, premium-quality, salt-impregnated p…

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Mister Twister Sassy Shad 3

Mister Twister Sassy Shad 3

Out produces other shad-type luresClassic tail designSupple bodyNatural shad actionThe Mister Twister Sassy Shad replicates the one baitfish that most freshwater and saltwater game fish seek as a food…

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Bass Pro Shops Stik O Worm 6

Bass Pro Shops Stik O Worm 6

Casts like a rockGreat on suspended and bedding bassEasy to rigLoaded with salt and infused with 8up scentBass Pro Shops Stik-O Worm casts like a rock. This worm wreaks havoc on suspended and bedding …

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Strike King Z TOO

Strike King Z TOO

Strike Kings minnow-shaped Z TOO is three times softer and up to thirty times stronger than other plastic baits. Made from a proprietary Elaztech soft plastic material, these revolutionary Z TOO soft …

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Strike King Zulu

Strike King Zulu

A breakthrough in soft plastic technology. These incredible baits keep on catchin fish long after conventional baits have been torn up!Youre not gonna believe these revolutionary floating softbaits! T…

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NetBait BK Swimbait

NetBait BK Swimbait

Full body movementSuperb tail actionExceptionally durableGreat colorsNetBaits BK Swimbait demonstrates full body movement plus superb tail action throughout your retrieve. The BK Swimbait offers super…

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Bass Pro Shops Stik O Worm 7 1 8

Bass Pro Shops Stik O Worm 7 1 8

Casts like a rockGreat on suspended and bedding bassEasy to rigLoaded with salt and infused with 8up scentBass Pro Shops Tournament Series Stik-O Worm casts like a rock. This worm wreaks havoc on susp…

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Zoom Super Fluke 5

Zoom Super Fluke 5

There are plastic baits, and then there are Zoom baits. The difference is undeniable. For those who love to fish--and catch--there can be no other choice. Every Zoom soft plastic bait is wholly realis…

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Bass Pro Shops Stik O Worm 4 1 4

Bass Pro Shops Stik O Worm 4 1 4

Casts like a rockGreat on suspended and bedding bassEasy to rigLoaded with salt and infused with 8up scentBass Pro Shops Stik-O Worm casts like a rock. This worm wreaks havoc on suspended and bedding …

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Bass Pro Shops Stik O Worm 5 3 8

Bass Pro Shops Stik O Worm 5 3 8

Casts like a rockGreat on suspended and bedding bassEasy to rigLoaded with salt and infused with 8up scentBass Pro Shops Stik-O Worm casts like a rock. This worm wreaks havoc on suspended and bedding …

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Gary Yamamoto Swimming Senko

Gary Yamamoto Swimming Senko

Proven very effective for California lunkersHealthy profileSalt-impregnatedNice smooth-and-even fall rateCan be rigged and fished a variety of waysGary Yamamotos Swim Senkos have proven to be very eff…

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Bass Pro Shops Stik O Worm 3

Bass Pro Shops Stik O Worm 3

Casts like a rockGreat on suspended and bedding bassEasy to rigLoaded with salt and infused with 8up scent Bass Pro Shops Stik-O Worm casts like a rock. This worm wreaks havoc on suspended and bedding…

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Gary Yamamoto Shad Shape Worm 3 3 4

Gary Yamamoto Shad Shape Worm 3 3 4

Proven on California lunkers, and quickly becoming a sensation throughout the U.S. Healthy Profile, salt-impregnated, nice smooth-and-even fall rate?the Gary Yamamoto Custom Baits?Shad Shape Worm is t…

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Bass Pro Shops Mini Shadee Shad

Bass Pro Shops Mini Shadee Shad

Tournament proven and appealing to even the most hesitant fish, the Bass Pro Shops? Tournament Series Mini Shadee Shad is a slimmer version of Bass Pros Shadee Shad. Bass Pro Shops Mini Shadee Shad fe…

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